This worksheet will help you define your target customer, describe their goals and objectives and explain how your product or service helps fulfill their needs...
Unit #1 / Value Prop: What Does the Customer Need?*
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Every business can benefit from bootstrapping principles. Discover how lean growth strategies improve product development, staffing, sales, and operations by fostering discipline, creativity, and resilience....
It’s not easy—but it’s worth it. In this video, real business owners open up about why they chose the entrepreneurial path, what motivates them and why they love what they...
Running a business teaches you more than any book or course ever could -- about business and yourself. In this powerful video, real entrepreneurs reflect on the most important lessons...
They think you don't work or work all the time, that it's glamorous or sheer drudgery. Outsiders misunderstand so much about what it's really like to run a business. In...
Delivering difficult news is never easy, but sugarcoating the truth can lead to confusion, resentment, and poor performance. Direct communication fosters trust, and —even in hard moments—is ultimately an act...
