To choose the right pricing strategy for your business, you need to understand your expenses. This tool helps you 1) understand costs across the customer lifecylce, 2) assess various revenue options and 3) evaluate practical timing and implementation
The right pricing strategy is key to your company’s growth and profitability, but to get it right, you’ve got to understand what the customer values and your costs to deliver that value. Learn more in this post
Whether you’re starting a business, launching a new product or just want to check strategy, the business model canvas is a practical, flexible tool to keep your business strategy on track
Understanding and positioning your company against the competition is crucial to growth. These free worksheets will help you assess the competition, understand what they’re offering, examine your strengths and weaknesses and position your company to win
If you’re providing something customers need, they have other options. Understanding what are those options and how you can compete will help you grow fast and efficiently.
Use this tool to identify crucial customer issues and unknowns to help create a better product or service before you launch
Customer discovery enables you to learn how the customer acts and thinks, what they’re concerned about and how and why they might consider a new solution — all before you spend time and money developing a new product. Our approach helps you zero in on the key questions you need to know answerss to
This worksheet will help you define your target customer, describe their goals and objectives and explain how your product or service helps fulfill their needs
Customer-driven growth is faster, smarter and more efficient. But even a founder who knows the problem won’t naturally think like a customer any more. Here are tips and a worksheet to help you get the perspective you need to grow
Learn more & get started with our tested, totally free 8-part incubator series. You’ll get practical tips and tools to help you plan, prioritize and launch or grow your business in a smart, efficient way using minimal (or no!) outside funding
